Get in the Inbox

Get in the Inbox logo

Welcome to Get in the Inbox, the seemingly never-ending Email Marketing brain dump of Andy Thorpe,

aka Captain Inbox or as I like to call myself, me…

  • Down the side is more nav and social…
  • At the bottom are more resources from my other favourite sites
  • Below are some of my more recent musings…

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Note from Editor: “I’d really like to have a fully customised url on my Facebook page and I need more likes to achieve it, you can help by going to Facebook and hitting like
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Google Plus

What is Google Plus?
How Google can finish off Twitter
Some people say that sharing is spamming
Google Plus is not as good for publishers & bloggers as Twitter
Google Vs Twitter
Google Circles aggregates content too, but I need more!
…Read on

Video in Email – Working in Hotmail!

Someone did it but it wasn’t obvious how, so I did it and I tell you how…read on

WEBINAR:
Your deliverability is decided by
Your recipients’ reactions to Your emails

The details and links to my recent webinar about how you control your deliverability.
I talk through all of the reactions recipients can have to your email and how ISPs interpret these decisions and decide on how to treat your emails…read on

Cap’s IP Warming Page

Since Goodmail inevitably closed it’s doors more people are having to face their IP reputation, which now there is not certifications from Goodmail, is pretty much starting again so they need help…
Well, here’s a page dedicated to it…read on

Email Anatomy

I’ve taken an email apart and addressed each section with generic guidelines, requirements and hints and tips:
Subject Lines, From name, Pre-headers, Banner, Content, Testing & Rendering, Phishing & Spam Warnings
…read on

Don’t talk to strangers…with email

I, like many people, don’t like it when I get emails from companies I have not given my email address to.
While this is immensely depressing, it is a reality and only through education and persistence can we fix this
…read on