This is one for the coders…
Email and HTML
Emails are not web 2.0 compliant; essentially, email html is like HTML4 but using xhtml tag conventions.
There are many elements to be considered in creating a great HTML email. This guide should greatly help coders to avoid nearly all problems and subsequently speed up the trial and error testing process. But although this guide is intended to cover as much of the requirements as possible, without actually doing it, there is never a replacement for real testing.
This guide includes an overview of:
- WYSIWYG editors
- CSS and Styling
- The HTML page
- Content and Deliverability tips