Recently I received an email the day after someone accepted my invite to Linkedin. This is great and possibly the only example I’ve ever seen when this worked, this was most likely down to the expertise of the bloke who implemented it… It was a nice soft welcome email, suggesting I sign-up for a newsletter. I clicked [...]
Archive for the ‘Social-and-viral’ Category
Linkedin Welcome Emails
Posted: May 24, 2012 by captaininbox in Email Marketing, Message Content and Design, Social-and-viral2
Brand Pages Finally Arrive on Google Plus
Posted: November 8, 2011 by captaininbox in GooglePlus, Social-and-viral, Total StrategyAs you may or may not have found, pages have finally arrived on Google Plus. Brands who sell and market to consumers, have had to really make the effort with Facebook pages and these have fast become a very high traffic source for many sites. The easy ability to comment and like something from a [...]
Social media helping deliverability
Posted: October 25, 2011 by captaininbox in Best Practice Strategy, Deliverability, Email Marketing, Social-and-viralI’ve just read a very cheeky little post from Laura at Word to the Wise about how clever use of Social Media can help you get safe listed in inboxes ie: just ask for it! On reflection, another tie in with social media is the fact that they send so many notifications, retweets, mentions, DMs, [...]
Transactional social share
Posted: August 3, 2011 by captaininbox in Email Marketing, Message Content and Design, Recipient Experience, Social-and-viral, Total StrategyThis has literally just occurred to me, I’ve not seen this anywhere but it seems like a good idea? Many people are quite proud of their new purchases, sometimes it’s a bi-product of the adrenaline of spending money or just the joy or getting something new. These people are likely to be inclined to tell [...]
How Google Plus can complete the Twitter Migration
Posted: July 25, 2011 by captaininbox in GooglePlus, Social-and-viralMany people seemed to think G+ was going to be a Facebook killer, the early adoption has actually seen a giant twitter migration and G+ has been hailed as the Facebook for business. You can’t be surprised, Facebook is already set-up with our mates and GooglePlus has limited access so it’s no remotely encroaching on [...]
Google Circles aggregate content too
Posted: July 25, 2011 by captaininbox in GooglePlus, Social-and-viralAs I’ve already said, Google Plus is more for Twitter users than Facebook user at the moment because you are more likely to network at a business level than a close social level. Subsequently when you start Google Plus and pile all of your mates from your email account into circles you then want to [...]
