email Stat Center Snippet

  • Emails with shorter subject lines significantly outperformed emails with longer subject lines. – MailerMailer (2008)… read on
  • Email produced the highest response rates (4.09%) for those companies whose primary objective was to generate leads. – Direct Marketing Association, “2007 Response Rate Trends Report” (2007) …read on
  • Email is currently driving an average of 16 cents in transactions per message delivered. – Epsilon “Q1 2008 U.S. Email Trends and Benchmark Results” (2008) …read on