Skip to content

Get In The Inbox

Email Marketing Tips'n'Tricks, Deliverability, Best Practice, Creative Optimisation and more

  • Email Marketing
    • Best Practice Strategy
      • Total Strategy
    • Measurement
      • Data and Targeting
      • ROI
    • Deliverability
      • IP Warming
      • ISPs
      • Engagement
    • Message Content and Design
      • Critiqual Email
      • video
      • Subjectline Wars
  • About
    • Captain Inbox
  • Archives
    • bookmarks
    • webinar
    • Social-and-viral
      • SEO
      • Facebook
    • Not-Digital-Marketing

Maximizing the 5 key elements of e-mail design

August 22, 2008July 7, 2010Posted in Email Marketing, Message Content and Design

1) Consistency is key. B-to-b recipients expect instant recognition;

2) Optimize and test content in the preview pane.

3) Design for common e-mail clients.

4) Include just enough of a tease.

Karen J. Bannan: March 27, 2008 – 10:40 am EDT

…read on

Rate this:

Share

  • Twitter
  • Pocket
  • LinkedIn
  • Facebook
  • More
  • Pinterest
  • Tumblr
  • Email
  • Print
  • Reddit

Like this:

Like Loading...

Related

Post navigation

Deliverability is costing you money
Press Release: Do you clean your database regularly? – Only 57% of UK email marketers do, which directly affects confidence and ROI
Follow @captaininbox

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 134 other followers

Archives

Blog at WordPress.com.
  • Follow Following
    • Get In The Inbox
    • Join 134 other followers
    • Already have a WordPress.com account? Log in now.
    • Get In The Inbox
    • Customize
    • Follow Following
    • Sign up
    • Log in
    • Copy shortlink
    • Report this content
    • View post in Reader
    • Manage subscriptions
    • Collapse this bar
loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.
%d bloggers like this: