IT Wales: Use words to transform your email marketing response

Posted: Wed, May 13, 2009 by Andrew Seal

Believe it or not, your customers aren’t really that interested in your company or what you are up to – not when they’re reading email newsletters or surfing the web, anyway. Online they generally only want to know if you’ve got what they’re looking for.

This might sound harsh but it’s a reality on the web – and your email marketing content should take account of this or it’s not going to be as successful as you’d like…read on

Never a truer word said!